Job description
Role details and requirements
Read the role summary below, then use the original listing for final application instructions.
Overview
Mustakbil.com is seeking a Senior Executive Marketing & Communication for a private sector role based in Pakistan. This position involves managing diverse marketing, communication, and public relations tasks, specifically focusing on campaigns and outreach initiatives for the "iFeel" program.
What the source says
The selected candidate will perform a wide range of marketing and communication duties. Key responsibilities include:
- Media & Campaign Support: Assisting the Supervisor or Head of Department (HOD) with media planning, production, marketing, advertising strategies, brand positioning, campaign planning, and digital/social media marketing.
- Donor & Proposal Management: Researching and documenting potential corporate and iNGO donors, drafting and dispatching proposals, and following up to secure meetings.
- Outreach & Ambassador Programs: Visiting educational institutions (schools, colleges, and universities) to introduce the "iFeel" initiative to management, onboarding students as "iFeel Youth Ambassadors," and engaging celebrities and prominent figures as "iFeel Ambassadors."
- Content Creation & Public Relations: Generating continuous content such as interviews, testimonials, project/impact updates, and student or patient stories. Drafting press releases and maintaining active engagement with major print and electronic media houses for regular coverage.
- Design & Analysis: Creating marketing collateral and performing data-driven impact assessments on various marketing campaigns.
Before you apply
Prospective candidates should evaluate their alignment with the role's hands-on, extroverted, and action-oriented demands. The position requires strong written and spoken English skills and a genuine passion for social causes. Additionally, hands-on experience in photography, videography, and video editing using Adobe Suite is highly beneficial but not strictly mandatory. Please note that specific educational qualifications, years of experience, and application deadlines are not detailed in the original source.